Nissan India has launched its 50th outlet of Nissan Intelligent Choice (NIC) in Madurai.
The concept of NIC aims to offer reliable and value for money deals on pre-owned cars and the opportunity for customers to exchange their car of any brand for a new Nissan or Datsun car including the recently launched new Nissan KICKS. Cars that are certified under NIC go through a comprehensive 167-point quality check and inspection by the technical experts of Nissan.
Hardeep Singh Brar, Director, Sales and Commercial, Nissan Motor India Pvt Ltd, said, “Consumers are increasingly looking for reliable deals on used cars and this has contributed to the exponential growth of this segment in the last few years. We are happy to launch the 50th NIC outlet within 15 months of launching our pre-owned car business in India.”
“This is line with our strategy to expand the Nissan brand in tier 2 & 3 cities of India. NIC outlet in Madurai will serve customers as a one-stop shop for high-quality, thoroughly tested and reliable pre-owned cars at a value for money price,” he added.